For each IMAX title featuring its exclusive expanded aspect ratio, I was responsible for planning and producing an entire suite of static and AV assets for social to communicate the additional screen real estate and immersive quality of the IMAX experience.

For Nope, I pitched, storyboarded and produced an additional interactive AV piece specifically targeted to mobile users, forcing them to rotate their device to understand that Nope was a must to experience in an IMAX theater.

Creative Direction | Art Direction | Producing